SSIM-IIBS
Post Graduate Diploma in Marketing with SAP S&D

PGDM NextGen in Marketing with SAP S&D

The PGDM NextGen in Marketing with SAP S&D at SSIM-IIBS is designed to bring together marketing management education with practical exposure to SAP Sales and Distribution (SAP S&D). The program helps students understand how marketing and sales activities connect with business operations—from managing customer information and sales orders to pricing, delivery and billing. Along with marketing concepts, students gain exposure to practical business situations through case studies, live projects, industry interactions, presentations and experiential learning. The SAP S&D component adds a technology-oriented dimension to the programmer, helping students understand how enterprise systems support sales and customer-related processes.

  • Last Update : Sep 22, 2026
  • students

Admissions 2027-29

PGDM NextGen in Marketing with SAP S&D Program Key Highlights

  1. Marketing Specialisation with SAP S&D Combines marketing management with SAP Sales and Distribution learning.
  2. SAP S&D Exposure Understand key processes involved in sales and distribution within an enterprise environment.
  3. Industry-Oriented Marketing Curriculum Connects marketing concepts with current business and customer-facing practices.
  4. Practical Learning Approach Uses case studies, live projects, simulations, presentations and team-based activities.
  5. Industry & Corporate Exposure Learning through expert sessions, corporate interactions, seminars and industry-oriented activities.
  6. SAP Certification Exposure Provides SAP-oriented learning alongside the PGDM degree.
  7. NextGen Management Learning Brings together marketing knowledge, sales processes and enterprise technology.
  • Semester 1
  • Semester 2
  • Semester 3
  • Semester 4
  • Semester 5
  • Semester 6

Career Assistance

Placement Preparation – Structured preparation for recruitment processes and corporate opportunities.

Resume & Profile Development – Guidance on presenting academic work, projects, internships and skills professionally.

Interview Preparation – Practice for HR, competency-based and role-specific interviews. 

Communication & Presentation Skills – Training to improve professional communication and confidence.
 
Group Discussion Preparation – Practice for discussions and collaborative recruitment activities. 

Aptitude & Assessment Preparation – Support for commonly used recruitment assessments. 

Corporate Readiness Training – Development of professional etiquette, workplace behaviour and interpersonal skills. 

Industry Interaction – Opportunities to understand real workplace expectations through professionals and industry sessions.

3000 +

Recruitment Partners

PGDM NextGen in Marketing with SAP S&D Course FAQ

PGDM NextGen in Marketing with SAP S&D is a management specialisation that combines marketing education with learning in SAP Sales and Distribution. It is designed to develop marketing and sales knowledge along with an understanding of technology-enabled business processes.

SAP S&D, commonly associated with SAP Sales and Distribution (SD), is an SAP module that supports important sales and distribution processes within an organisation.

Students are introduced to business processes such as customer master data, sales orders, pricing, delivery and billing, helping them understand how sales transactions move through an integrated enterprise system.

Marketing and sales functions increasingly operate alongside technology platforms that manage customer information, orders and commercial processes. Combining marketing education with SAP S&D exposure helps students understand both the customer-facing and technology-enabled sides of business.

Students can explore opportunities in areas such as marketing, sales, business development, sales operations, customer relationship management and SAP-enabled sales functions, depending on their skills, performance and recruitment opportunities.

Along with marketing management, the programme introduces students to SAP S&D and enterprise sales processes. This adds a technology-oriented dimension to marketing education and helps students understand how sales and distribution activities are managed within an integrated business environment.

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